What Is Groove Funnels?
GrooveFunnels is a suite of digital marketing tools designed to help you run a successful online business.
The buzz around this new platform comes from the collective experience of its founders, which includes Mike Filsaime who left Kartra to start GrooveFunnels.
The platform includes tools for creating sales funnels, building websites and landing pages, selling digital and physical products, building and marketing to an email list, and much more.
Keep in mind that GrooveFunnels is currently in beta, so many of the promised features are still in development at the time of this review.
Who Is GrooveFunnels For?
GrooveFunnels competes in the same space as ClickFunnels, Kartra, BuilderAll, and Kajabi.
The goal of using a platform like this is to help you sell a product or service.
This could be a digital product such as an ebook, course, or a monthly membership. Or a service such as coaching or consulting.
If you already have a product to sell, and you’re looking for a streamlined way to build a sales engine around it, then GrooveFunnels is a good fit for this.
What do I Like Most about GrooveFunnels?
Cool thing #1: It has a Forever Free plan
Yes, you can signup for GrooveFunnels for free.
Of course, there are some limitations.
The free plan gives you access to:
- GrooveSell + GrooveAffiliate
- GroovePages (Lite)
As the Lite implies, there are some limited features for the page/website builder, but it’s enough to get you started.
What’s nice though is that even on the free plan, you can use your own custom domain names. And you even earn 20% commissions as a free affiliate.
Cool thing #2: It has a sweet affiliate program
GrooveFunnels offers a really nice affiliate program, with some huge potential.
Free users earn 20% recurring commissions. While Platinum members earn 40% recurring plus 10% 2nd-tier commissions. Although the recurring aspect will only happen once Groove switches to its monthly plans.
Combined with the GrooveFunnels free plan and lifetime deal, it makes it super easy to make money with the GrooveFunnels affiliate plan.
It’s very simple to promote the Groove free plan to people. And you’re going to get a lot of upgrades because the lifetime deal is such a killer offer, and people are incentivized to get the 40% commissions.
My GrooveFunnels affiliate commissions have already covered the cost I paid for the lifetime deal, so my account is completely paid for.
Cool thing #3: It already has a large, active community
When it comes to buying into a product ecosystem, community matters.
Whether it’s seeking advice, troubleshooting issues, or just sharing ideas, having a good community makes a big difference in your overall experience.
This is a big stumbling block for many new products, but with over 108,000 Facebook group members at the time of this review, that’s not the case here with GrooveFunnels.
A major part of this growth is attributed to the availability of free accounts and the lifetime payment option.
Many group members have upgraded to a paid plan and already have successful online businesses, so there is a lot of knowledge being dropped in the group. So it’s well worth your time to participate in.
Cool thing #4: They are rapidly improving the platform
Yes, GrooveFunnels is still on the ground floor, and it has noticeable issues. But what I’ve been really impressed with is how fast they are improving the platform. Bugs are being fixed, and new features are being added every week.
I really like knowing when new features are being planned to be released. So that’s why I love their product roadmap infographic.
They also have a page for users to submit feedback and vote on the features they’d like to see which is really cool as well.
What Are The Annoying Things About GrooveFunnels?
Annoying thing #1: The GroovePages editor is not ready for prime time
There are actually a couple of things about the GroovePages editor that are pretty nice. I like the ability to add pre-made blocks to my pages. The designs all look good, and it definitely saves time when creating your pages.
And there’s a fair amount of customization you can do with each element on the page.
But as I’ve played around with the editor myself, there’s a lot about it that will drive you crazy.
The drag and drop aspect of the editor seems to be really hit or miss. For example, I found that moving and resizing elements doesn’t always work as expected.
And even something simple like trying to select multiple paragraphs of text to change their font was much more painful than I was hoping.
These are just some of the quirks I encountered while building my first Groove landing page.
Annoying thing #2: The platform is clunky and lacks polish
It’s not just GroovePages that has issues. The platform as a whole lacks polish. It starts with the small, seemingly insignificant things like an arrow pointing the wrong way to indicate growth…
… all the way up to entire sections of the tool not displaying things where they seemingly should be.
This is just a handful of many issues I encountered, including:
- The interface is clunky and slow
- Some clickable objects not functioning as expected
- Numerous typos inside the software itself
- Odd choice of naming conventions
- Small bugs or otherwise poor UX decisions
- Design inconsistencies
While these are all things that can easily be ironed out in future updates, it doesn’t make for a great first impression.
An Inside Look at GrooveFunnels
GroovePages (Landing Pages & Website Builder)
GroovePages features your classic drag and drop page builder experience. Like most page builders, it can be used to build individual landing pages, or a set of pages to make up an entire website.
Interestingly (or confusingly), regardless of whether you intend to build an entire website or individual page, GroovePages refers to all of these as Sites.
When creating a new Site, you’ll go through the usual motions of choosing a page template before making any changes to it (though you can start from scratch too).
While there aren’t many templates available yet, the ones they do have are well designed. Some even have sister templates that work together — useful for keeping a consistent theme for multi-page sites.
With that being said, I would like to see more complete sets of templates, each with all the critical pages of a website.
Now we get to the fun part; the template editor. Right away, you’ll notice it uses a tried-and-true layout that other page builders use.
The left sidebar has your element-based tools, and the top bar has the page settings and responsive toggles. The bottom bar displays breadcrumbs, and the main area is a visual representation of the page itself.
